“If an artist doesn’t have $45k, you can’t even drop a song” – Darkoo

Nigerian singer and songwriter Darkoo has revealed the mouth watering net worth one need to attain to be able to put out music these days.

Appearing as a guest in a viral podcast, Darkoo expressed that for a music artist to release music successfully these days, one has to attain a net worth of $45k.

This she stressed will cover the expenditure covering promotion, uploading, influencers, and social media boost.

According to her, the spending would definitely breach a whooping currency of $45k estimated to be around 60 million in the Nigerian currency. She also made mention of having to spend roughly $20k on music video, which even adds to the exorbitant view of the current senerio.

Her words:

“If an artist doesn’t have $45,000 (about ₦60 million 😭), you can’t even drop a song”

You’ll spend $15,000 on the music video, $20,000 on marketing and promotion, plus money for Twitter influencers and bloggers in different countries”

The view of the revelation left many in realization and reactions as introspection and exploration embraced the moment amongst fans.

Meanwhile, while her revelation bid in line with most people, some are still subjected to doubts as they believe, making music is not entitled to money but talent.

“If an artist doesn’t have $45,000 (about ₦60 million 😭), you can’t even drop a song 💔

You’ll spend $15,000 on the music video, $20,000 on marketing and promotion, plus money for Twitter influencers and bloggers in different countries 🇺🇸🔥”

— Darkoo pic.twitter.com/009Mw4kJPk

— carter🌚 (@carter6f) April 27, 2026